Employee Behaviour Study

In the Employee Behaviour Study, we got respondents to share with us how they select their employer of choice. Below are the factors contributing to a talents' employee of choice as per their survey answers from the GRADUAN Brand Awards 2018.

Question 1

Scope of work
24.8 %
Company culture
18.73 %
Training Programmes/Management Trainee Programmes
16.36 %
Location of the organisation
13.46 %
Monetary benefits
9.76 %
Travel opportunities
7.12 %
Employer Brand
7.12 %
Awards
2.11 %
Others
0.53 %
No data
0.26 %

Question 2

3 - 5 years
34.29 %
5 years and above
25.71 %
2 - 3 years
23.57 %
Up to 2 years
15 %
No data
1.43 %

Question 3

A positive career path
46.98 %
Passion for the job
33.02 %
Monetary benefits
16.74 %
Others
3.26 %

Question 4

Job portals
33.96 %
Career fairs
29.87 %
Organisation's corporate website
23.27 %
Recruitment agency
8.81 %
Others
2.52 %
Newspapers
1.26 %
No data
0.31 %

Question 5

Banking and Finance
13.86 %
Engineering
13.53 %
Manufacturing
11.55 %
Oil And Gas
10.23 %
Information Technology
9.57 %
Others
8.58 %
Telecommunications
8.25 %
FMCG
5.94 %
Accounting
5.61 %
Arts And Media
4.95 %
Hospitality
2.97 %
Start-Ups
2.31 %
Conglomerate
1.98 %
Automotive
0.66 %

Question 6

# Organisation
1 Bank Rakyat
2 British America Tobacco
3 Maybank
4 TNB
5 Ambank
6 CIMB
7 Dell
8 Bank Islam
9 CGC
10 AirAsia
11 Axiata
12 Bioeconomy Corporation
13 DKSH
14 Ekuinas
15 Hong Leong Bank
16 Malaysia Airlines
17 PwC
18 Roche
19 Sapura Energy
20 Shopee

Question 7

Friendly company representatives
40.83 %
Opportunity in the organisation
30.42 %
Employers' branding
17.92 %
Design of the booth
9.58 %
Others
0.83 %
No Data
0.42 %

Question 8

# Organisation
1 Maybank
2 TNB
3 Malaysia Airlines
4 Bank Rakyat
5 Axiata
6 Media Prima
7 RHB Bank
8 Traveloka
9 British American Tobacco
10 CIMB
11 DKSH
12 Shell
13 Top Glove
14 UEM
15 Aeon
16 Bank Islam
17 Dell
18 Great Eastern
19 GSC
20 Hartalega

Question 9

Social Network
31.2 %
Friends/Family
26.8 %
Career Fairs
12.8 %
Website
12.4 %
Advertisement
10 %
University
6.4 %
No Data
0.4 %

Question 10

# Organisation
1 Ekuinas
2 Gamuda
3 Sapura Energy
4 Shell Malaysia
5 EPF
6 TNB
7 Honda Malaysia
8 Axiata
9 Maybank
10 Astro
11 CIMB
12 IJM Corporation
13 Malaysia Airlines
14 UEM Group
15 Bank Rakyat
16 Samsung Malaysia
17 AZRB
18 Dell
19 Deloitte Malaysia
20 Shopee